Privacy Policy

Effective Date: June 15, 2026

This Privacy Policy explains how Elite Coinage Co. (“Elite Coinage,” “the Company,” “we,” “us,” or “our”) collects, uses, shares, and protects personal information when you use elitecoinage.com, elitecoin.co, forym.co, and our other current and future domains, subdomains, mobile applications, APIs, software, customer portals, AI systems, email, and SMS communications (together, the “Services”). We’ve written it in plain language so you can understand what we do and the choices you have.

1. Information We Collect

We collect information in three ways: directly from you, automatically as you use the Services, and from trusted third parties.

1.1 Information you provide

  • Contact and account details — name, email address, phone number, account login credentials such as passwords (protected using appropriate security measures), and preferences.
  • Order and billing details — shipping and billing addresses, items purchased, and order history. Card numbers are handled by our payment processors; we do not store full card numbers.
  • Communications — the content of messages you send us, including support requests, reviews, and questions or prompts you submit to Forym™.
  • Marketing preferences — whether you’ve subscribed to email or SMS updates.

1.2 Information we collect automatically

  • Device and usage data — IP address, browser and device type, operating system, pages viewed, links clicked, search terms, and referring pages.
  • Cookies and similar technologies — identifiers and activity data collected through cookies, pixels, tags, and local storage (see Section 4).
  • Product and session analytics — information about how you interact with the Services, which may include session replay, heatmaps, scroll and click activity, and error and diagnostic logging, used to understand usage, fix problems, and improve the experience. We configure these tools to avoid recording payment card numbers and other sensitive fields where reasonably possible.
  • Security and fraud signals — information used to verify activity and protect against fraud and abuse, including data from bot-detection tools, device fingerprinting, address and identity verification, and fraud-scoring services.

1.3 Information from third parties

  • Payment processors confirm payment status and provide fraud signals.
  • Shipping carriers provide tracking and delivery information.
  • Analytics and advertising partners provide audience and measurement data.
  • Fraud-prevention and verification providers help us confirm identity and detect risk.

1.4 Sensitive personal information

We do not intentionally collect sensitive personal information unless it is necessary for fraud prevention, identity verification, legal compliance, or another purpose we disclose to you. Please do not submit sensitive information (such as payment card numbers, government identifiers, or financial-account details) where we don’t request it, including in Forym™ prompts.

2. How We Use Your Information

We use personal information to:

  • process, fulfill, ship, and support your orders;
  • create and manage your account;
  • operate, personalize, and improve the Services, including Forym™;
  • respond to your messages and provide customer service;
  • verify payments and identity and prevent fraud, abuse, and security incidents;
  • send transactional messages (such as order and shipping updates);
  • send marketing communications where permitted, which you can opt out of;
  • measure and analyze how the Services are used; and
  • comply with legal obligations and enforce our terms.

3. Forym™ and Automated Technologies

Forym™ is our proprietary AI-powered platform for commerce, research, education, product discovery, customer engagement, and customer support. When you interact with Forym™, we process the questions and prompts you submit, along with related context, to generate responses, surface relevant Products, and improve the experience. Some of this processing is performed using trusted third-party AI infrastructure providers acting on our behalf under contractual confidentiality and security commitments.

We may also use interactions with Forym™—typically in de-identified or aggregated form—to monitor, secure, troubleshoot, evaluate, and improve the Services and the quality of Forym™, including its features, prompts, and models. Our third-party AI infrastructure providers process your Inputs on our behalf under contractual confidentiality and security obligations. We do not authorize them to use your Inputs to train their own general-purpose models, and we do not sell your Forym™ interactions.

Please don’t share sensitive personal information (such as payment card numbers, government identifiers, or health information) in Forym™ prompts. Forym™ provides information for educational and customer-service purposes only and may produce inaccuracies; it does not make decisions that produce legal or similarly significant effects about you without human involvement.

4. Cookies and Tracking Technologies

We and our partners use cookies, pixels, tags, and similar technologies to keep the Services working, remember your preferences, measure performance, and support advertising. We use:

  • Essential technologies that enable core functions like your cart, checkout, security, and bot protection;
  • Analytics technologies that help us understand how the Services are used; and
  • Advertising technologies that help measure and deliver relevant marketing.

You can manage non-essential cookies through the consent controls on our site and through your browser settings. Disabling some technologies may affect how the Services function. We honor recognized opt-out preference signals (such as Global Privacy Control) where required by law.

5. Analytics and Advertising

We use analytics and advertising partners—which may include Google, Meta, and TikTok—to understand engagement and to measure and deliver marketing. These partners may set their own technologies and receive certain information, such as device identifiers and activity data, to provide measurement and audience services. Some of this activity may be considered “sharing” or “sale” of personal information under certain state laws; see Section 9 for how to opt out.

6. How We Share Information

We do not sell your personal information for money. We share it only as described here:

  • Service providers who act on our behalf—such as payment processors, shipping carriers, hosting and infrastructure providers, AI infrastructure providers, analytics and advertising partners, email and SMS platforms, and fraud-prevention and verification services—under contracts that limit their use of the information.
  • Legal and safety — when we believe disclosure is required by law or legal process, or is needed to protect the rights, property, or safety of Elite Coinage Co., our customers, or others, or to prevent fraud.
  • Business transfers — in connection with a merger, acquisition, financing, or sale of assets, in which case we will require the recipient to honor this Policy.
  • With your direction — when you ask us to share information.

7. Data Retention

We keep personal information for as long as needed to provide the Services and for legitimate business and legal purposes—such as fulfilling orders, maintaining records, resolving disputes, preventing fraud, and complying with tax, accounting, and other legal requirements—and records for high-value collectible and precious-metal transactions may be retained longer where required or prudent. When information is no longer needed, we delete or de-identify it.

8. Security

We use administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit, access controls, and payment processing through PCI-compliant providers. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. Please help protect your account by using a strong, unique password and keeping it confidential.

9. Your Privacy Rights

Depending on where you live, you may have rights over your personal information. We honor the rights available to you under applicable law and will not discriminate against you for exercising them. To make a request, email cs@elitecoinage.com or use the contact details in Section 14. We will verify your request before acting on it and may ask for information to confirm your identity. You may use an authorized agent where the law allows.

9.1 California (CCPA/CPRA)

If you are a California resident, you have the right to:

  • know and access the categories and specific pieces of personal information we collect, use, and disclose;
  • delete personal information, subject to legal exceptions;
  • correct inaccurate personal information;
  • opt out of the “sale” or “sharing” of personal information and of targeted advertising; and
  • limit the use of sensitive personal information.

In the past 12 months we may have collected the categories of personal information described in Section 1 (identifiers, customer records, commercial information, internet activity, geolocation, and inferences) for the business purposes described in Section 2. We do not sell personal information for money, but our use of advertising and analytics technologies (Section 5) may be considered a “sale” or “sharing” under California law. To opt out, use the “Your Privacy Choices” link in our website footer to manage your advertising and data-collection preferences, use the cookie/consent controls on our site, enable a recognized opt-out preference signal such as Global Privacy Control, or email us with the subject line “Do Not Sell or Share My Personal Information.” We do not knowingly sell or share the personal information of consumers under 16.

9.2 Other U.S. State Rights

Residents of other states with comprehensive privacy laws may have similar rights to access, correct, delete, and opt out of targeted advertising and certain processing. We honor these rights as applicable and provide an appeals process where required; to appeal a decision on your request, reply to our response or contact us at cs@elitecoinage.com.

9.3 European Economic Area and United Kingdom

If you are located in the EEA or UK, we process personal information under legal bases that include performance of a contract (to fulfill your orders), our legitimate interests (to operate, secure, and improve the Services), your consent (for certain marketing and cookies), and compliance with legal obligations. You have rights to access, correct, delete, restrict, and object to processing, to data portability, and to withdraw consent. Where we transfer information internationally, we use appropriate safeguards such as Standard Contractual Clauses. You may also lodge a complaint with your local supervisory authority.

10. Marketing Communications

With your permission, we may send marketing emails and, if you opt in, SMS messages about new releases, offers, and updates. You can unsubscribe from marketing emails using the link in any message, and you can stop marketing texts by replying STOP. Consent to marketing texts is not required to make a purchase. Message and data rates may apply to SMS. We will still send you transactional messages, such as order and shipping notifications.

11. Children’s Privacy

The Services are intended for adults and are not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us personal information, please contact us and we will delete it.

12. Third-Party Websites

The Services may link to websites and services we do not operate. We are not responsible for their privacy practices, and this Policy does not apply to them. Please review their privacy policies before providing information.

13. Changes to This Policy

We may update this Policy from time to time. When we do, we will revise the Effective Date above and, where appropriate, provide additional notice. Your continued use of the Services after an update means you accept the revised Policy.

14. Contact Us

Questions or privacy requests? Contact us:

Elite Coinage Co.
1825 NW Corporate Blvd, Ste 110
Boca Raton, Florida 33431, United States
Email: cs@elitecoinage.com
Telephone: 561.461.0001